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theory of planned behavior

theory of planned behavior The theory of planned behavior is a model that explains behavior by proposing that a person’s intention to act is shaped by their attitudes about the behavior, perceived social expectations, and sense of control over doing it.

The theory of planned behavior is a model that explains behavior by proposing that a person’s intention to act is shaped by their attitudes about the behavior, perceived social expectations, and sense of control over doing it. It also holds that intentions, along with perceived control, help predict what people actually do.